BRAND PRSNA'S PORTFOLIO
Ming Lee
We collaborated with Ming Lee, founder of Snob Life, to shape the visual and strategic foundation for her upcoming venture. While appearing on Basketball Wives, Ming partnered with our agency to translate her vision into the first iteration of her product packaging and logo design.
As Visual Director, I led the brand identity and packaging design. Developing a cohesive visual system that bridges beauty, culture, and commerce. Every design decision was guided by market insight and Ming’s signature aesthetic, resulting in shelf-ready visuals that feel elevated, feminine, and powerful.
While brand details remain confidential during the trademarking process, this collaboration showcases our ability to develop timeless, market-ready visuals that set the tone for product success from concept to consumer launch.

